This episode of the #RockstarsRocking podcast features my friend and mentor from a far, John Ruhlin, Co-Founder of Ruhlin Group and Giftology Group, out of the greater St. Louis area. I first met John at an annual industrywide conference, where John was the marquee speaker hired to rock the room, and boy did he rock the room! His keynote was …
Failure and Shame with Emma Fox
This episode of the #RockstarsRocking podcast features my incredible rockstar friend, Emma Fox, Co-Owner of Signal Health Consulting and COO of E Powered Benefits, out of Oregon. In addition to the multiple hats she wears to feed her family, Emma is also the Founder of Empowered Leadership, a non-profit organization dedicated to igniting the skills and passion of professionals in …
Culture by Design to Battle the Talent Emergency with Nicole Martin
This episode of the #RockstarsRocking podcast features my new rockstar friend, Nicole Martin, CEO of HRBoost, out of the greater Chicago area. Nicole is a 5x best-selling author who’s been featured in Forbes and Fast Company magazine. She’s quickly become the ‘go-to’ source across the country for company’s looking to have a full turnkey HR department for a fraction of …
‘Beat The Interview’ or ‘Sell The Dream’ with Celebrity Recruiter Jeff Martin
This episode of the #RockstarsRocking podcast features the world’s first and, to my knowledge, only, celebrity recruiter, Jeff Martin, CEO of University Recruiters, out of Baltimore. Jeff’s been featured in multiple top publications, including just recently, USA Today, and was just listed as a 2020 Top CEO to Watch by Yahoo Finance. He’s literally the “go-to” guy for Fortune 100 …
Vulnerability and Wooing with Sharon Tiger
This episode of the #RockstarsRocking podcast features one of my favorite friends and total b@d@$$ rockstar, Sharon Tiger, Official Customer Woo-er, out of the DC-Baltimore area. In order to earn new business, you have to “Woo” to “Win” which leads to “Woo-Hoo” for both you, and your new client! Sharon discusses the customer “wooing” experience and how she’s been able …
Strategic Absence Management – with 2020 BenefitsPRO Magazine’s Broker of the Year Nominee, Teri Weber
This episode of the #RockstarsRocking podcast features Teri Weber, Senior Vice President of Spring Consulting Group, an Alera Group Company, out of Cheshire, Connecticut. Teri discusses being nominated as 1 of 5 Broker of the Year finalists for BenefitsPRO magazine’s most prestigious annual award and why she believes she was selected as one of the nominees. What differentiates Teri within …
Take Your Enhanced Benefits Knowledge to the Next Level
Move beyond traditional voluntary products and introduce your clients to custom plans designed to fit their specific needs. As we discussed last month, in an age where the most successful advisers are those willing to adjust, adapt and embrace change, a key factor in each broker’s performance is their approach to enhanced (voluntary) benefits. Whether you entrust one carrier with …
Voluntary Disruption: Part 3
It’s the advisor that must learn to adjust, adapt and accept an industry that is changing daily To “disrupt,” according to dictionary.com, is a verb used to express “disorder or turmoil,” while to cause “disruption,” is a noun that in business means to bring “radical change in an industry [or] business strategy.” Let’s continue disrupting the enhanced benefits space, or …
Which Type of Enhanced Benefits Broker Are You?
Most brokers fall into one of four categories, and two of them could set you up to disappoint clients and potentially lose their business, while also leaving valuable revenue on the table. Last month, we discussed three best practices to achieve success in open enrollment, but even the best-laid plans must evolve over time to reflect the changing marketplace. This …
3 Easy Ways to Succeed During Your Next Enhanced Benefits Open Enrollment
Be service-oriented, emphasize the value of enhanced products before open enrollment begins, and treat each client like a new, warm prospect. Despite our best efforts, we’ve all had open enrollments go awry. Last month, I emphasized how the words you use to speak about enhanced benefits will impact employees’ perception of their value. Word choice is just one factor that …